Tag Archives: Fiji water

Fiji Knows their water, do you?


Tastour is pleased to announce an exciting new partnership with Fiji water!

Although I wouldn’t classify myself as a bottled water drinker (frankly, I can’t tell the difference between tap and most bottle waters), the experience of Fiji bottled water is a cut above the rest.

Fiji’s water is somehow creamier than other bottle waters. By “creamier”, I mean, the difference between normal bottled water and Fiji is like comparing a skim milk to a full fat milk. I’m also a fan of the geometric bottle design and the label, which is adorned by the beautiful Hibiscus flower.

In Philadelphia, where I dined and worked in some of the best restaurants in the world, Fiji water was served in its own special silver-plated square holder. One felt like royalty when ordering a bottle.

First up, I know what you’re thinking… “Fiji water probably isn’t even from Fiji!”

In accordance with the brand’s name, Fiji water really does come from the Fijian islands. The “artesian aquifer”, as it’s called, is located deep in the earth under Yaqara Valley of Viti Levu, the largest island in the republic of Fiji.

Wait, wait, wait… an artesian what?!

The aquifer that Fiji draws their water from is encased in hundreds of layers of mineral-rich stone and sediment. As rain water trickles down through the ground, it becames enriched with the minerals of the area.

When enough water pressure was created under the ground, it became a mammoth deposit of delicious fresh water. This pressurized deposit of water is known as an artesian aquifer. It’s clean, delicious…and completely natural.

Dirt in my water? Gross. How is that good for me?

No, no, not dirt; minerals! They help keep your body healthy by replenishing its own mineral resources.

Destined for greatness, as the water journeys into and out of the groundit absorbes a mineral that happens to be incredibly beneficial to humans: silica. This helps keep your hair, nails and skin healthy, and is also responsible for the signature silky texture of Fiji’s water.


Isn’t rain water usually dirty, though?

Usually it is. However, the air in Fiji is incredibly clean due to air currents that don’t carry the pollutants found in other parts of the world (some islands have this trait, as they are so far removed from heavily civilized areas).

In turn, the rain water is not acidic and is as pure as the air it falls through. The pure rain water is the only water that collects in the aquifer.

Beyond that point, the water never comes into contact with human hands. The purity is preserved right until you open the bottle.

So now you might see why we’re ecstatic to be partnering with Fiji water, and why I’m looking forward to giving you all the exclusive silky-smooth Fiji water experience.


Source:            http://www.fijiwater.com/company/faq/